1.The awareness of hyaluronic acid substances and related products has been further improved, and the market space will continue to be explored.
In recent years, the research on hyaluronic acid has reached a new high. The academic attention is conducive to confirming the effect of hyaluronic acid on the public and improving the awareness of hyaluronic acid substances and application products. In addition, the market-oriented promotion of terminal products has laid a foundation for market education, which is conducive to further exploring market space.
In the context of consumption upgrading, consumers’ pursuit of health and beauty has never stopped, and hyaluronic acid has remained highly concerned. With the introduction of more and more cost-effective hyaluronic acid-related products, the purchase threshold of consumers is also continuously lowered, and more application scenarios will be explored in the future.
2.Oral beauty and functional water markets are overgrowing, and food-grade hyaluronic acid has had a vast increase
The global oral beauty market is developing rapidly, and the Chinese oral beauty market also has potential. The market size is expected to reach 23.8 billion yuan in 2022. As one of the critical ingredients in oral beauty, hyaluronic acid undoubtedly has enormous room for growth and is expected to become a new outlet in the beauty market.
On the other hand, functional water drinks have shown rapid growth in recent years, and new products related to hyaluronic acid beverages have emerged one after another, which has become the market consumption trend.
3.The ingredient party has grown, the concept of effective skincare has been enhanced, and hyaluronic acid continues to lead the hot spot of skincare.
The ingredient party refers to consumers’ familiarity with ingredients and uses them to identify their efficacy. The functional skincare market is gradually rising with the continuous improvement of people’s awareness of healthy skincare. Especially after the epidemic, the “mask face” has stimulated the demand for sensitive skincare and promoted ingredients. The party brand is on the rise.
The number of ingredients in Kol has increased, and the brand’s market education has improved consumers’ awareness of raw materials. With the upgrading of beauty and skincare concepts, the education market continues to mature, and popular ingredients such as hyaluronic acid will continue to lead the hot spot.
4.Pharmaceutical grade hyaluronic acid has a large market value-added space
Medical beauty injection products are one of the main application products of pharmaceutical-grade hyaluronic acid. The domestic substitution process of the hyaluronic acid injection market has begun, and it is expected to continue to grow in the future and become a new choice for consumers.
